What Are the Best PPC Channels?
What to Know Before Running Paid Ads
Not every paid ad channel works the same for everyone. Get expert insight into PPC channels like Google, Meta, LinkedIn,…
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A virtual or in-person event is best marketed when attached to a website that strongly presents its overall value. Since the goal is to attract potential attendees or keep current ones in-the-know, there’s plenty to consider when planning out content. Here’s what to include in an association event website.
Besides the normal what, where, and when, I think including information on why people should choose your event over the hundreds of other events that they could choose from is probably the most important. When we choose a place to go, something to see, etc., we want to make sure that we’re going to have a good time. If there’s nothing that differentiates your event from everything else going on, they’ll find an event that does differentiate itself!

