Meet Our Client
Vertex Aerospace is a global aerospace and defense company that specializes in affordable, high-quality, aftermarket aerospace services for the Department of Defense, other government agencies, commercial aviation, and allied military customers. They provide full-spectrum aircraft maintenance, assembly services, technical and logistics support, supply chain management, and engineering solutions for fixed and rotary-wing aircraft. They are a Mississippi-based company with a workforce of over 50% veterans. They operate in 100+ locations worldwide providing customers’ integrated solutions, 24/7, around the world.
Their Objectives
Vertex Aerospace came to Ironistic with many important goals in mind, all focused on creating a new, polished website that attracts the right people. This website redesign needed to captivate defense leaders and position Vertex as a “thought leader” in their field in order to compel users to take action and engage further on the site. It was also important to them that the new site attracts qualified talent to expand their internal team.
Ironistic's Solution
Ironistic started with a custom website strategy that resulted in the creation of a website that had a better user experience for all Vertex Aerospace audience groups, heavily focused on lead generation and talent acquisition. We strategically placed calls-to-action throughout the website to garner more conversions from the website alone. We were also able to highlight Vertex as an industry leader with the various animations we added to their website. We built some timeline animation on the site that adds movement and interactivity for the user. We were excited to add more movement to the site and the client was just as pleased. Ironistic implemented a WordPress content management system that allows Vertex admins to easily change, edit and update the site as needed. We proudly continue to work with Vertex through ongoing website hosting and maintenance.
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